This year’s event featured a dedicated XR Pavilion and extensive discussions on XR (extended reality)—where Rivian demonstrated how technology like NVIDIA AI software is revolutionizing electric vehicle design and manufacturing. Rivian founder and CEO, RJ Scaringe, sat down wi...

Rivian is committed to building electric-vehicles in the USA. Learn about the expansion of our Normal, Illinois plant to support R2, our upcoming all-electric SUV.

Rivian headlined SXSW 2025, a conference and festival held in Austin, Texas. Learn more about the events held and our celebration of all-electric vehicles.

Hannah Steinweg, Rivian Policy Manager, and two U.S. Governors discuss the electric vehicle future at SXSW – positive impacts on jobs and innovation.

Learn about our newest software features that make driving your electric vehicle even easier, enhancing your EVs performance and autonomy capabilities

Discover Rivian’s autonomous capabilities with Enhanced Highway Assist on Gen 2 R1 EVs. The first of many new features coming to Rivian Autonomy Platform.

Discover Rivian’s Electric Roadhouse at SXSW 2025, a hub for panels, events and live music. Explore our EVs: R2, R3X and limited-edition California Dune.

Claire McDonough, Rivian CFO, answers questions directly from the Rivian community and retail investors. Addressing what’s top of mind for EV consumers.

Meet Rivian’s limited-edition electric vehicle, California Dune Edition, built for powerful performance and inspired by Southern California’s desert dunes.